{"id":94709,"date":"2023-04-12T09:26:19","date_gmt":"2023-04-12T07:26:19","guid":{"rendered":"https:\/\/zenkit.com\/?p=94709"},"modified":"2023-04-12T09:26:43","modified_gmt":"2023-04-12T07:26:43","slug":"5-email-marketing-trends-to-watch-out-for-in-2023","status":"publish","type":"post","link":"https:\/\/zenkit.com\/en\/blog\/5-email-marketing-trends-to-watch-out-for-in-2023\/","title":{"rendered":"5 Email Marketing Trends to Watch Out for in 2023"},"content":{"rendered":"
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Despite symbolizing the first wave of digital communications, email<\/a> continues to be extremely relevant even today. Possessing a thumping user base of over 4 billion users<\/a> and an eye-popping ROI of 4000%<\/a>, email is, to nobody\u2019s surprise, the channel of choice for businesses to communicate with their audience.<\/strong><\/p>\n Year after year, the medium witnesses a host of gradual reforms that reflect upon its functioning and more importantly, elevate its efficacy as a communication channel. Keeping with this tradition, as the pages of the calendar flipped from 2022 to 2023, they carry with them a host of trends which stand to update the definition of email marketing as we know it. <\/strong><\/p>\n Curious to find out the email marketing trends for 2023<\/a>? Read on!<\/strong><\/p>\n
\n1. Increased Focus on Personalization<\/b><\/h2>\n